New Balance Kustom Kiosk
ACD / Interface design: John Preskitt
Increase sales of the 574 using an interactive kiosk in the Times Square Foot Locker store.
The user is presented with an analog desktop where they can flip, rotate and move their shoe around to customize.
A simple touch-drag-release action allows the user to select colors easily.
Inspiration boxes help spark color themes and makes the customization process fun.
Pantone® connected fashion color trends.
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