One of many video spots we produced for pre-roll and online ads
As a southern California destination, Visit Santa Barbara needed to stand apart from other So-Cal cities and own what makes them unique. We decided to lead with "The American Riviera" a name that can be synonymous with Santa Barbara.

For the production, we shot 9 scenes over 3 days. With the help of two photographers and one videographer, I directed the on-location shoots to produce all of the content for print, digital and social.
Double-page spread for Telegraph's Ultratravel insert
Digital Banners
Revive And Thrive program. Hotel guests receive this welcoming kit with Santa Barbara coins and information

Instagram carousel "look book" featuring our Loquita shoot images

We generated a full calendar of photography and video content for Visit Santa Barbara.
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